Emma Dalzell – owner of Bundle-O-Joy

Bundle-O-Joy began as a quest to provide maternity clothes to give pregnant women fabulous wardrobes without the hassle of retail store shopping.

Set up by Elise Mendelle in 2011, and sold to Emma Dalzell in 2012, both mums, they had each found maternity clothing to be difficult to source, often overpriced, and became increasingly frustrated every time they required a new outfit – so Bundle-O-Joy was created!

Bundle-O-Joy makes maternity easy by offering an online ordering service for pregnant women to make shopping and purchasing maternity wear simple and enjoyable. Our bundles are designed by a mum – who knows how important it is to look and feel good when you’re pregnant. They’ll give you key pieces of maternity clothing that are stylish and comfortable, and can be added to your existing wardrobe to create many inspiring outfits, without breaking the bank!